Why this course works

Personalized support & 1-on-1 mentorship

Get feedback and guidance from an experienced mentor throughout the course and tutor support through the lessons.

Flexible remote learning

Work to your own timetable—not rigid class calendars. This course is 100% online, perfect for professionals juggling other responsibilities.

100% hands-on curriculum

Work on real AI tasks like building a chatbot, analyzing customer reviews, or deploying a summarizer app.

Start building real-world AI skills with practical exercises, expert mentorship, and make your own LLM-powered app.

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Ready to get hands on with AI?

Job-relevant skills

Learn prompt engineering, LLM pipelines, ethical AI, and deployment with tools used by pros.

Unlock the power of AI tools, from advanced prompts to custom chatbots, with the AI for Beginners course

Get  50% off  AI for Beginners with our exclusive early bird offer along with detailed course info

100% hands-on with real world AI tasks

Designed for total beginners, no coding or data science knowledge required

Learn flexibly online, guided by a mentor and tutor

Future proof your career by mastering AI

  • 1 month full-time / 2 months part-time +1 month free extension

  • 100% online, self-paced

  • 1-on-1 mentorship, tutor support & student community

  • ZFU certificate upon completion

  • Lifetime access to course and updates

  • 14-day money-back guarantee 


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AI for Beginners: From Concept to Application

Future-proof your career by mastering AI tools like Vertex AI and Gemini—even if you don’t have a tech background

Do I get any extensions if I fall behind?
Yes, complimentary to the course, you get a free 1-month extension that you can use on vacation time, sick days or simply to take a break.
Do the tools used in the course (Vertex and Cloud Run) cost anything?
Vertex AI and Cloud Run offer free tiers and a free trial for new Google Cloud users. New users receive a $300 credit valid for 90 days, which covers costs incurred during the course. Additionally, both Vertex AI and Cloud Run have “always free” tiers with specific usage limits. While it’s unlikely for students to incur costs during the course due to these free offerings, very minimal charges could arise if applications are kept running long-term after credits expire. Students are advised to monitor their usage to avoid unexpected costs.
How would this course be beneficial for marketers, product managers and designers?
This course offers valuable benefits for marketers, product managers, and designers by providing hands-on experience with AI tools in a real-world context.

For Marketers: The course covers analyzing customer behavior, predicting purchase intent, and understanding customer sentiment from reviews (sentiment, entity, and topic classification). It also delves into using Large Language Models (LLMs) for customer service and generating engaging content aligned with brand guidelines, all crucial for effective marketing strategies.

For Product Managers: Product managers will benefit from tasks involving the design and implementation of AI-powered customer service solutions, including chatbots that interact with product catalogs and company documentation. The course also includes drafting responsible AI strategies and project briefs, essential skills for managing AI-driven products.

For Designers: While less focused on the purely UX side, designers will gain experience in testing chatbots and the final summarizer application with users. There are also optional opportunities to design improved interfaces for the final app, providing practical application of design principles within an AI context.

The course’s practical, task-oriented approach, using an online bookstore as a running example, ensures that learners across these disciplines can apply AI concepts to relevant professional scenarios

FAQs

What you'll gain

Whether you're a marketer, designer, analyst, or engineer, this course gives you practical AI skills you can use in your role today. Designed for complete beginners, you’ll learn by doing—through real-world exercises and hands-on projects that simulate working in a modern, AI-enabled workplace.


This course is for you if...

You are a professional with a need to "catch up" on AI

You want to learn how to leverage AI tools effectively at work

You need to upskill in AI for your career development

You are a curious learner who wants to stay relevant


Career-boosting projects

Start with zero AI experience and walk away with an AI-powered app and portfolio-ready projects.

Meet your mentors

Jennifer Wjertzoch is a senior frontend engineer specializing in applied AI within financial systems. She develops intelligent user interfaces using Vue and TypeScript, focusing on AI-driven form logic, contextual assistance, and regulatory compliance. Certified in AI Applications and Prompt Engineering, she implements practical, explainable AI in high-trust environments. Her work bridges frontend engineering and responsible AI design, enabling financial products that are both user-centered and future-proof.

Jennifer Wjertzoch
Senior Frontend Engineer - Applied AI Systems at DKB Bank

"As a mentor, I help students bring AI from concept to production—ensuring it’s secure, accessible, and aligned with real-world business needs."

With over 12 years of experience in the energy and metals sectors, he has managed major engineering portfolios and technical projects across the world. Ariel has built and exited several SaaS startups in AI, cyber safety, and forensic intelligence, including two acquired in 2019 and 2021. He currently leads Starseed AI, specializing in fraud detection, and AiMinr, an AI platform for mining and metals. His expertise includes AI/ML systems design, large language models, data engineering, and developing mission-critical technology for public and private sectors.

Ariel Rostami
Co-founder and CTO at Starseed

"I am passionate about helping the next generation of AI practitioners develop both the technical expertise and ethical mindset needed to shape the future responsibly."

Jennifer Wjertzoch
"As a mentor, I help students bring AI from concept to production—ensuring it’s secure, accessible, and aligned with real-world business needs."
Jennifer Wjertzoch
Senior Frontend Engineer - Applied AI Systems at DKB Bank
Jennifer Wjertzoch is a senior frontend engineer specializing in applied AI within financial systems. She develops intelligent user interfaces using Vue and TypeScript, focusing on AI-driven form logic, contextual assistance, and regulatory compliance.Certified in AI Applications and Prompt Engineering, she implements practical, explainable AI in high-trust environments. Her work bridges frontend engineering and responsible AI design, enabling financial products that are both user-centered and future-proof.
Ariel Rostami
"Mentoring allows me to share my excitement for AI and help others discover what makes the field so fascinating."
Ariel Rostami
Co-founder and CTO at Starseed
With over 12 years of experience in the energy and metals sectors, he has managed major engineering portfolios and technical projects across the world. Ariel has built and exited several SaaS startups in AI, cyber safety, and forensic intelligence, including two acquired in 2019 and 2021. He currently leads Starseed AI, specializing in fraud detection, and AiMinr, an AI platform for mining and metals. His expertise includes AI/ML systems design, large language models, data engineering, and developing mission-critical technology for public and private sectors.
Max Sop
"Mentoring allows me to share my excitement for AI and help others discover what makes the field so fascinating."
Max Sop
Lead Manager Data Science & AI CPI
With a graduate degree in computer science and research focused on machine learning and AI, Max is a seasoned leader in the field with over 13 years of experience developing AI applications across sectors including marketing sciences, finance, agriculture, and big tech. Currently, he serves as the Data Science and AI Manager at CPI (Centre for Process Innovation), where he leads teams driving AI innovation in pharma, biotech, and Healthtech. Prior to this role, Max was the Data and AI Project Manager at Microsoft.
Dhiraj Kumar
"I'm excited to mentor students in developing AI skills because I believe AI is one of the most transformative technologies of our time—and empowering others to understand and build with it is both a privilege and a responsibility."
Dhiraj Kumar
Freelance Data Scientist & AI Mentor
Dhiraj is a Data Scientist and Machine Learning Engineer with deep expertise in Python, machine learning, and cloud technologies. He holds a Master’s in Machine Learning and actively mentors and teaches others in AI. Most recently, he designed a multi-agent AI platform that autonomously manages complex workflows—including real-time market research, risk scoring, compliance, and investment recommendations—with a strong focus on accuracy and transparency.

With a graduate degree in computer science and research focused on machine learning and AI, Max is a seasoned leader in the field with over 13 years of experience developing AI applications across sectors including marketing sciences, finance, agriculture, and big tech. Currently, he serves as the Data Science and AI Manager at CPI (Centre for Process Innovation), where he leads teams driving AI innovation in pharma, biotech, and Healthtech. Prior to this role, Max was the Data and AI Project Manager at Microsoft.

Max Sop
Lead Manager Data Science & AI CPI

"Mentoring allows me to share my excitement for AI and help others discover what makes the field so fascinating."

Dhiraj is a Data Scientist and Machine Learning Engineer with deep expertise in Python, machine learning, and cloud technologies. He holds a Master’s in Machine Learning and actively mentors and teaches others in AI. Most recently, he designed a multi-agent AI platform that autonomously manages complex workflows—including real-time market research, risk scoring, compliance, and investment recommendations—with a strong focus on accuracy and transparency.

Dhiraj Kumar
Freelance Data Scientist & AI Mentor

"I'm excited to mentor students in developing AI skills because I believe AI is one of the most transformative technologies of our time."